Posted on Nov 27th, 2005

Well, the truth is that affiliate marketing is all about relationships. And what you are going to do is to build a strong relationship with people; this relates both to people that have already bought products you have promoted, and, even more important, people who are in touch with you but have never bought through you.

When you have a strong relation with your prospects, you are no more just an affiliate marketer: you become a product consultant. In fact in this case your relation will drive your interested towards them and you’ll have the sole purpose of proposing them just products that you know will benefit them.

An essential tip to make up a very good job as a marketer consultant is to buy the product by yourself and give it a complete test. This will pay back many times as you’ll be able to better sell the product that you are promoting.

For example you can write a review for the product.

You can share to your potential customers what a great experience you had with the product, and this can make them interested enough to buy the product.

You may also be able to provide a support if necessary or you may provide a confident tutorial or steps on how to use the product that you are trying to market based on your personal experience.

If you find out that the program you were promoting is not wortwhile or is a scam, stop immediately promoting it and inform your readers about it. This means that you have to be totally honest about the product that you are trying to market. This will help you boost your credibility with your audience.

Every product has its flaws and the one you are promoting isn’t different. If you think isn’t suited for part of your prospects, tell them. They’ll be absolutely grateful for your honesty and will trust you double when your next product will maybe suit them.

All this is even more important if the product has some major problems (or, as we said, is a scam): stop promoting it, admit your mistake and restart. We all make mistakes and admitting your mistake will boost your reader’s confidence in you. They’ll know they can trust on you, because if there will be some problems they know you’ll make them informed.

Lastly, don’t try to market everything you see. With services such as Clickbank, it is easy to become overwhelmed and try to market everything in the Clickbank marketplace. It’s better to focus on one market and market products that they would want.

So don’t promote all the products that are "easy" for you and don’t try to force your customers towards products they are not interested to. This would be a major mistake.

If you are going to become a serious marketer, you’ll understand that your customers are people; people have needs; needs have solutions; solutions are products; and that your primary duty is to give them the product that is a solution to their needs, not yours (money?).

Your path to be a Super Affiliate Marketer goes through a full customer-centred business. Change your mindset, if you haven’t yet, and go for it. If you need a simple strategy, grab the free ecourse available at my Affiliate Marketing Website (link: http://affiliate-marketing.thesolution2.com/) and start your path with a simple customer oriented strategy.

Mark Tern is the author of the Turnkey Money Machine eCourse you can get for free at his website; you can discover the three most important things you have to do to become a Super Affiliate Marketer at his website. Get more at his Affiliate Marketing Blog, where you can find more info, resources and tips on Affiliate Marketing.

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